Google’s recent updates to Google Chrome could be placing your website at risk.
What Happened?
In July, Google released Chrome version 68 which marks sites that are not secure (HTTP) with a “Not Secure” icon in the top left of the address bar. Not only is Google marking your site as “Not Secure” in Google Chrome, but it is also giving non-secure sites lowing ranking in Google search results.
Sites that are secure will have a green “Secure” icon on the top left in the Google Chrome address bar.
What is SSL?
SSL stands for Secure Sockets Layer, this is a standard security protocol that establishes encrypted links between a web server and a browser. This means that when sending data between your computer and a website, the data is encrypted and sent through it’s own “tunnel” where your data is not visible to the rest of the work if it was intercepted by a potential hacker. This is vital when sending sensitive information like banking and other password-protected information.
Why Should I Care?
SSL is pretty much a requirement in today’s online world, especially now that you will be limited on your ranking on Google if you don’t have SSL. With the latest Chrome update, users are beginning to question sites that do not have SSL and you could be scaring away potential clients with an unsecured website.
Do I Need SSL?
You may be thinking, “I don’t sell anything on my website that requires me to collect sensitive information so why do I need it?” Before this update, it wasn’t really necessary to put SSL on your website if it is just an information source. After this update, it’s vital to your website to upgrade to SSL so that your site does not get punished for not having SSL.
How can I fix my website?
Contact your website domain registrar and hosting provider first to see if they offer SSL. If not, it may be time to look for a new domain registrar and hosting provider. If you have questions about SSL or need help making your site secure, contact us!
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